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Take your business to the next level

Successful businesses have effective marketing and sales processes that are built on the same basic principles.

What are those basic principles?

• Focus on the Ideal Customer
• Offer Unique Value
• Be Relevant, Accurate and Timely
• Be Effective and Efficient
• Turn first time buyers into repeat buyers
• Drive referrals

(For more specifics – download “6 Irrefutable Truths of Successful Marketing” here and receive Direct Mail 101 with 11 Tips for more effective direct mail for FREE!)

Most Businesses Can Dramatically Improve Sales by Focusing on the Basic Principles

Let me give you just one example.

Research has found that fewer than 30% of all businesses have a process in place for nurturing qualified leads that do not have an immediate plan to buy.   Research has also found that approximately 50 out of every 100 leads are qualified buyers that are not planning to buy today – but are planning to buy in the near future.

What these two little factoids tell us is that more than 70% of all businesses have no process in place for developing relationships with qualified buyers that are planning to buy in the future.  Instead, the business hopes that the sales team will wing it on their own, or that the buyer will remember to come back when they are ready to buy.

Wondering about the performance at those businesses that have a process to nurture qualified buyers?

And what about the 30% of businesses that have a process in place for nurturing these qualified buyers?  Well, they are reporting double and triple digit increases to conversion rates.

Now that’s effective and efficient!

That’s Why We Developed SalesGen2020 Marketing Program

Together with my partners at DWS Associates, we designed an affordable way to help more businesses address the proven principles and techniques of highly successful marketing and sales organizations.

SalesGen2020 focuses your business on increasing sales by following a proven process that attracts, converts and retains profitable customers.

Now, we know that a process is only part of the equation – the truly successful businesses bring their own unique strengths, personality and culture into the mix.  So we realized that SalesGen2020 would be most effective if we worked closely with the business owner and marketing professional in order to help drive stronger results.

SalesGen2020 Marketing Program is a personalized process, based on our extensive experience with highly successful marketing and sales organizations, that provides your business with affordable, practical recommendations to increase sales by developing and executing more effective ways of attracting, converting and retaining profitable customers.

Still not sure?

If those reasons aren’t enough – here are two more that are sure to get you dialing my number -

• 100% Satisfaction Guarantee – At the end of each session, if you are not satisfied, you don’t pay.
• Getting started is fast, easy and FREE!: Just call 410-977-7355 or email pat at mcgrawmarketing dot com so we can discuss your needs and schedule your FREE evaluation.